Brad Bush wrote an article for the HostBaby Blog with some good reminders of the importance of video for advancing your music career.It’s easier than ever to shoot, edit, and post videos — on sites like YouTube and Vimeo — and then embed those videos on your own website.
Many of your fans will be more likely to watch a video than read a blog post with text and pictures.
In Brad’s article, he lists 5 ways you can use video to encourage people, in a non-salesy way, to buy your music, including:
1. Answer fan questions
2. Tell the story behind a song or album
3. Show off your CD/vinyl/merch
5. Make a traditional music video